So, let’s talk about Scottish Design. Scotland is famous for a lot of things- whisky, kilts, haggis, and, of course, the windy rain. And hidden amongst the clichés, there’s also a long, rich history of textile design. That’s why our creative team decided to have their range planning meeting at the newly opened V&A Dundee – Scotlands leading museum of art and design. What better way to get inspired than surrounding yourself with the greats?
For 2020, our design team has been exploring the concept of reinvention through deconstruction, and using the nostalgic visions of Scotland’s past to design for the future. Okay, so what do we mean by that? Let’s look at how we’re reinventing tartan as an example. Everyone’s familiar with the tartan pattern. It’s been done again and again. And again. So, we’ve been asking ourselves, how can we spin it on its head. What small design twists would add surprise and delight? What happens if we deconstruct it into its most basic elements, and rebuild it in an unconventional way? What if we scale it up and make the grid a huge buffalo check? Or zoom out and make it more of a gingham? How can we draw from Scotland’s past weaving traditions, and improve them for the future? And how can we do all of this and have a positive impact on the environment, animals and people? These are just a few of the questions we’re excited to be asking and dreaming about for the coming year!
We believe good design starts with good questions. One of the ways we’ve already reinvented wool blankets (and dare we say, quite successfully), is by questioning and looking for ways to improve our blankets starting at the most fundamental level- the wool fibres themselves. This led to the development and use of recycled wool. Thanks to its natural durability, wool is known for its long lifespan. Fibres can bend up to 20,000 times before breaking (as a comparison, cotton can only bend 3,000 times). This got us thinking, how can we take advantage of this amazing feature, especially since recycling wool can be a challenge as the fibres are often too short to respin? Our solution was to blend recycled wool with longer mixed fibres saved from landfill to create a soft, durable and machine washable yarn, which has now grown into our most popular range!
We’re excited about this coming year and all the new questions it will bring. We’re excited to treat each question as an opportunity to be better. We’re excited to continue the journey with all of you in our community, those who have supported our small business since day one and those we still get to meet. We’re excited because we’ve got a feeling this coming year is going to be a year for the books, 2020 just has that ring to it.
The TBCo. Team